Cases Archieven - CoolActivators

A chilled display for all FrieslandCampina brands

Campina, Optimel, Landliebe, Vifit, Mona, Fristi,… the list goes on and on. Everyone knows at least one of the dozens of FrieslandCampina brands. With this multitude of brands, FrieslandCampina is omnipresent in the Dutch refrigeration aisle. They have also been investing heavily in cooling in secondary placement for years. In order to replace these different types of refrigeration, they were looking for an inexpensive solution that they could use flexibly for all their brands. The choice for our ESCAPE Coolers was quickly made.

TWO SIMULTANEOUS INTRODUCTIONS FOR AOSTE

Imperial Meat Products is a renowned food company known for its high-quality meat and vegetarian products. We were more than enthusiastic when they asked for our help with the introduction of 2 new Aoste-products.

ESCAPE Cooler met Garden Gourmet branding

Brandwise activates Garden Gourmet with a striking presence at the point of sale

As a field marketing agency Brandwise is always looking for innovative solutions to activate their customers. For the brand Garden

How Danio successfully introduced two new flavours

Danone Netherlands launched two new flavours for their Danio brand in early 2020.

To make this launch a success they called on the ESCAPE Coolers of CoolActivators.

Templegate helps Heineken with a Champions League promotion

As a loyal sponsor of the Champions League, Heineken likes to communicate about important matches.

In order to convince shoppers to watch the match with a Heineken anyway, Templegate Retail Solutions created for them an eye-catching secondary placement in various shops in the UK.

La Laitière boosts its sales with a long-term activation

Lactalis Nestlé wanted to highlight one of their best-known brands, La Laitière. With our ESCAPE Coolers their sales team was able to build up a temporary eye-catching presence all over Belgium.

Pomton shines at the Conway fair

The creators of Pomton had the opportunity to present their new fruit drink at the Conway fair.

In order to focus on their new product, they hired two ESCAPE Coolers for their exhibition stand.

Upfield launches its new Becel Pure with cross-merchandising

In early 2019, Upfield, the acquirer of Unilever dairy products, launched a new innovation for Becel. Thanks to our ESCAPE Cooler, they were also able to successfully introduce it within retail.

Imersia organizes samplings for Hochland

Imersia is a Romanian field marketing company specialized in brand activation and samplings.

For their client Hochland they were looking for an economical way to activate their many brands by means of a sampling action at the point of sale.

By purchasing several ESCAPE Coolers they can easily and inexpensively help their customer.

The Other Agency organizes a pop-up kitchen for Solo

The new cooking cream of Solo was not yet known. To make Crème Fines familiar to the general public, The Other Agency organized a pop-up soup kitchen at the Antwerp Meir.

Here, together with the new cream, soup was prepared and distributed to thousands of interested people.

Thanks to the ESCAPE Cooler, The Other Agency was able to put the Solo products in the spotlight on this well-attended pop-up.

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