123 Main Street, New York, NY 10001


La Laitière boosts its sales with a long-term activation

Lactalis Nestlé wanted to highlight one of their best-known brands, La Laitière. With our ESCAPE Coolers their sales team was able to build up a temporary eye-catching presence all over Belgium.
Standing out is the message

A striking yellow design was chosen, in line with the brand colours of the famous brand. These yellow chilled displays attracted the attention of passing consumers from afar.

In the larger stores, it was occasionally decided to combine several displays, in order to further increase the visual impact.

Always keep moving

Thanks to the ESCAPE Cooler’s handy set-up system, La Laitière’s sales team was able to move the store’s displays on a regular basis.

This allowed them to visit many shops with a relatively small budget (not many displays had to be rented).

The participating stores were so satisfied with the action that the activation period had to be extended twice.

Read more:

Ready to grow your brand?

Fill in the quotation form and we will help you with a tailor-made solution.

A question about our products or services?

Go to our contact us for more information on how to reach us.